A lot of users watch product videos with the sound off since Product Hunt auto-plays your product video on mute when someone lands on your product page, so it’s best to add subtitles or make a video with text that can be viewed without the audio. Create a video with text or subtitlesĪ short 30-second video is a great way to engage the community and explain your product. The best way to start these conversations is by supporting them and connecting with them via DMs on Twitter. We focused on building relationships with startups from the other side of the world, and Makers from Europe, India, and Pakistan supported us in the early morning hours of our launch day. If you’re in North America on Eastern Time like we are, that’s 3:00 AM, and it’s incredibly challenging to outperform those Makers who launch in Europe and Asia during their morning and daytime, especially if the votes come from their colleagues and or large teams during their workday. The best practice for launching your product is to do so at 12:01 AM PST and get as many votes as possible within the first hour to get your product featured in the popular feed. The Product Hunt homepage runs on Pacific Time, and it resets at midnight daily. Make friends from the other side of the planet If your landing page ends up on the list of popular upcoming products, you will drive awareness organically from the community. The best way to start collecting emails from active Product Hunt members while also creating buzz around your launch is to create an upcoming page through Product Hunt Ship. That was a mistake on our part – most of the emails we collected were from people that were not active members of Product Hunt, and some subscribers had never heard of Product Hunt before. Then we let everyone know on social media, in slack communities, and in our newsletter that we were launching soon, and we drove everyone to that landing page to capture emails. Start a mailing list via ShipĪbout 3 weeks before our launch, we created a landing page on our own website to start building a list of emails from our supporters. To learn from the best and most successful launches, enter * into the search bar and explore the most upvoted products in the Product Hunt history. That’s how we met some of our initial supporters and we received tons of great advice. The community discussions are a great place to connect with experienced makers who have launched many times before or meet new members who are planning to launch the same week as you. Imagine your ideal supporter on Product Hunt and become that for everyone else. Find friends and Makers (people who create products to launch on Product Hunt) to follow, upvote products every day, try your favourite ones, share your feedback, and participate in discussions. If you or your teammates are not on Product Hunt, a good start would be to sign up for an account and get active. If launched successfully, you will be able to drive awareness for your product, get early adopters, and receive feedback from a highly engaged community. Every month, over 4 million visitors go to Product Hunt to find the latest software, mobile apps, websites, hardware projects, and tech creations. Product Hunt is the place for tech-loving enthusiasts to discover and share new products. What is Product Hunt and why should you launch there? Launching on Product Hunt is a 24-hour battle – 12:01 AM to 11:59 PM – so, before I share our tips and best practices, I want to highlight the Belarusian band whose music helped keep me awake all night during the launch. I decided to write about our experience and share everything we did to prepare for the launch. Last month we launched DeckLinks on Product Hunt, and we were the #2 product of the day. Content by Lidia Vijga and Adam Casole-Buchanan
0 Comments
Leave a Reply. |
Details
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |